EK
Ege KöseProduct × Technology × Business
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CASE 05 / 0→1 PRODUCT DESIGN

From broad idea to executable MVP structure

Product definition for MatchTone, MedTour OS and VIP Transfer concepts across AI, health-tourism and mobility use cases.

0→1MobileSaaSMVPProduct
05
MOBILE & SAAS CONCEPTS / SYSTEM VIEW

Business context → product structure → working delivery.

Confidential client details and internal interfaces are intentionally abstracted. The case study focuses on the problem, my contribution and the delivery system.

THE CASE

Mobile & SaaS Concepts
From broad idea to executable MVP structure

01 / CHALLENGE

Early-stage ideas often contain too many features and too little sequence. Roles, data, pricing and launch scope need to become a system before engineering can move efficiently.

02 / MY APPROACH

I structure the concept around target users, role-based journeys, pricing logic, MVP boundaries, data needs and phased backlog — making the idea buildable and testable.

03 / WHAT I BUILT / DELIVERED
Role-based user journeys and feature architecturePricing tiers and service modelsMVP scope and phased roadmapsDatabase/backlog planningLaunch-ready feature definitions
04 / TOOLKIT

Product strategy · MVP scoping · Mobile journeys · SaaS models · Role-based UX · Backlog planning · Data-model planning

WHAT THIS PROVES

This is where my Business background and technical fluency meet most directly: shaping an idea into a buildable product.